Between dystopian shows, 24hr news cycles and environmental crises, our future has become an inevitably dark place in our minds. How do we change this negative perception?

Studies show that to care for a brighter future, one must see themselves in it. So we created the most personalized tour of year 2050, guided by none other than— your future self.

Combining experimental AI, machine learning and storytelling, we showcased over 150 incredible ideas and inventions from the Smithsonian’s groundbreaking FUTURES exhibition.

Over 625,000 people visited the exhibit and more than 80% said they were able to imagine a better future, committing to take action to build the future they want to live in.

Press: FastCompany, Mashable, AdWeek Ad of the Day